Paddle8 Website

Interview magazine said it best: “...A cropping of online venues have appeared on the scene. The newest, the most thoroughly curatorial and editorial, and perhaps the most visually intriguing – and the only one with the backing of big-time curators – is Paddle8.”

For exhibitions curated by the likes of Glenn O'Brien, Zak and Robin Williams, and Marina Abramovic, an open canvas supported special editorial features that allow curators to share personal insights.

Artwork is showcased in a clean white space and complemented by key information, supporting editorial content, and quick access to related works.

Each artwork is accompanied by a “Dossier” containing artist insights, studio tours, and other information that creates context to inform potential buyers.

The Paddle8 network is growing fast, with key influencers contributing exclusive insights to each exhibition.

A proprietary platform enables users to submit and manage acquisition offers, purchase artwork insurance, and review art shipping options, all within a single interface.

The website is fully compatible with a range of devices and is a powerful companion to any art fair experience.

Brand Platform

The logo is an iconic abstraction of the traditional auction paddle, putting a contemporary twist on a classic shape.

The brand identity extends across regular business communications, including an engraved stationery set.

The brand identity extends across regular business communications, including an engraved stationery set.

Branded coasters enable Paddle8 ambassadors to spread the word and distribute membership invitation codes that provide access to the website.

Branded coasters enable Paddle8 ambassadors to spread the word and distribute membership invitation codes that provide access to the website.

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